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Editorial Presence ​

Editorial Presence shows you everywhere your podcast has been featured - from platform editorial lists to web mentions in newsletters, blogs, and curated recommendation sites. Understanding your editorial footprint helps you measure visibility and identify new opportunities.

What You'll See ​

Platform Editorial Features ​

Track your podcast's appearances in curated editorial content across:

  • Apple Podcasts - New & Noteworthy, editorial collections, category features
  • Spotify - Editorial playlists, featured sections, genre highlights
  • Amazon Music - Curated recommendations and platform features
  • YouTube Music - Featured podcast placements

For each platform, you'll see:

  • Currently Featured - Editorial lists where your podcast appears now
  • Recently Dropped - Features your podcast was removed from recently
  • Historical appearances - Your complete editorial history on that platform

Web Mentions (Pro Feature) ​

Beyond platform editorial, Pro users can track web mentions - places where your podcast is recommended on websites, newsletters, blogs, and curated lists across the web.

Web mentions show:

  • Domain count - How many different websites mention your podcast
  • Page count - Total pages where your podcast appears
  • Domain authority - Quality indicators for each source (Very High, High, Medium)
  • Top domains - Your most authoritative web placements

High-authority web mentions from reputable sites can influence both listener trust and AI recommendations.

Understanding the Metrics ​

Currently Featured shows editorial placements that are active right now. These represent ongoing visibility that's driving discovery.

Recently Dropped shows features that ended within the past 30 days. Tracking drops helps you:

  • Understand editorial rotation patterns
  • Measure how long features typically last
  • Identify when to pursue new opportunities

Domain Authority ​

Web mentions are categorized by domain authority:

  • Very High - Major publications, well-known podcasting sites
  • High - Established blogs, industry newsletters, respected directories
  • Medium - Smaller sites, niche publications, personal recommendations

Higher authority sources carry more weight for discoverability and credibility.

Strategic Applications ​

Measure Editorial Success ​

Track your editorial presence over time to understand:

  • Which platforms feature you most often
  • How long your editorial placements typically last
  • Whether your editorial visibility is growing

Identify Patterns ​

Analyze your editorial history to spot patterns:

  • Content types or themes that attract editorial attention
  • Timing patterns (seasonal trends, launch momentum)
  • Platforms where you have the strongest editorial relationship

Build on Web Mentions ​

Use web mention data to:

  • Discover sites that feature podcasts like yours
  • Reach out to publications that already know your show
  • Prioritize outreach to high-authority domains

Requesting Editorial Features ​

If you want to increase your editorial presence, you can use PodSEO's PR Outreach pipeline to manage the process. Click Find Opportunities in PR Outreach to browse 20+ curated pitch targets — including major platforms, podcast apps, directories, and newsletters — then add them to your kanban board and track your submissions through the pipeline stages from Identified to Featured.

For Apple Podcasts specifically:

  1. Visit Apple's feature request form
  2. Follow their optimization guide
  3. Submit at least 2 weeks before your desired feature date
  4. Prepare special feature artwork if required

Tips for successful requests:

  • Highlight what makes your content unique and timely
  • Explain your promotional plans to amplify the feature
  • Ensure your podcast meets platform quality standards
  • Consider timing around significant episodes or milestones

Connection to Other Features ​

Editorial Presence works alongside other PodSEO discovery features:

  • Platform Editorial - Browse what platforms are promoting across all podcasts
  • AI Assistants - Track AI recommendation visibility
  • Platform Charts - Monitor chart rankings for another view of platform visibility

Availability ​

Platform editorial tracking is available to all users. Web mentions with domain authority data require a Pro subscription.

Related Features: Use Platform Editorial to research platform editorial content, and check Platform Charts to see your chart rankings alongside editorial visibility.